We partner with clients to drive, develop and execute PR programs that deliver maximum value within scope. Focused on driving visibility to support our clients’ business goals, we tailor our program based on what will provide the best PR assets for sales/marketing – be it feature-level coverage in top trades, industry commentary in business press, award-winning customer stories or niche speaking engagements.

Executive Counsel

Positioning and messaging | Share of voice analysis | Crisis communications | PR campaign planning | Executive media training

Media Relations

Compelling news/pitch development | Business, trade and vertical pitching | Funding/launch messaging | Customer champion programs | Strategic relationship building

Thought Leadership

Platform development | Executive Q&As | Contributed articles/blogs | Speaker programs

Content Development/Writing

News releases | Industry commentary | Contributed articles | Collateral copyediting | Case studies | Social content

Analyst Relations

Paid/unpaid relationships | Quarterly newsletter development | Briefings, inquiries and product demos


Spokesperson nominations | Company/customer nominations | Calendar research

“Erica and the Connexa team did an outstanding job for us—helping craft focused, powerful messages, and then securing top-level, in-depth coverage. Two thumbs up!”

Isaac Bentwich, CropX, CEO

“I am a big fan of the Connexa team. They provide the entire range of capabilities you need for a successful PR program, from strategic guidance and program management to great writing and incredible relationships with the media. I can’t recommend them enough!”

Perry Mizota, Interim Marketing Executive for Early-Stage B2B Software Companies

“Erica was an incredible resource to us at Sample6. She kept our business top of mind with industry press, leading to great coverage and contributed articles. She is creative and resourceful, which is especially important when you are trying to stretch a shoestring budget! Erica’s efforts truly made an impact on our business, and I highly recommend her.”

Shana Cooper, Former VP of Marketing, Sample6

“Connexa has helped us build industry visibility and awareness to support our sales efforts. Establishing Acclaris as a go-to industry thought leader, the team has been able to build relationships for us with influential insurance and benefit reporters and has placed countless contributed articles in core publications to communicate our vision for the consumerism of health care.”

Seth Ravine, Chief Revenue Officer, Acclaris

“Connexa has continually impressed us – first via exceptional PR campaigns for our portfolio companies, and more recently working with our team on news messaging and thought leadership content. We’ve seen a significant spike in website traffic and inbound interest since we started working together and can now fully appreciate the value of partnering with a talented PR team.”

Arama Kukutai, Partner, Finistere Ventures